Disney plus Hotstar sets new viewership record: In the world of sports, cricket has a special place, especially in countries like India. Every match holds a story, a suspense, and an excitement that’s unparalleled. It’s not just a game; it’s an emotion, and the recent World Cup match between India and New Zealand stands as a testament to this sentiment. But, the victory of Team India by 4 wickets wasn’t the only highlight of yesterday’s game; it was the record-breaking viewership on Disney+ Hotstar that grabbed headlines globally.
A Match to Remember:
Yesterday’s 21st World Cup match saw India pitted against New Zealand, resulting in a thrilling victory for Team India. They clinched the game by 4 wickets, adding another feather to their cap.
Digital Broadcasting Giant:
The cricket fervor this season has been amplified by the digital broadcast rights held by Disney+ Hotstar, making the ICC World Cup accessible to millions on their phones, tablets, and computers.
An Unprecedented Digital Crowd:
The climax of yesterday’s game was not just on the field but in the digital realm as well. As the match reached its final moments, Disney+ Hotstar’s viewer count soared to a staggering 43 million concurrent viewers. To put this in perspective, 4.3 crore individuals were glued to their screens, setting a new benchmark in global digital viewership.
Surpassing Its Own Record:
Disney+ Hotstar is no stranger to record-breaking feats. Only a few days ago, during the intense face-off between arch-rivals India and Pakistan, the platform had registered a peak concurrent viewership of 35 million. This was, at the time, the highest for any match in international or league cricket history. However, yesterday’s India-New Zealand match surpassed this record, underscoring the unpredictability and allure of the game.
Previous Milestones in Digital Viewership:
Before Disney+ Hotstar’s recent achievements, Jio Cinema had held the record with 35 million viewers during an IPL match between the Chennai Super Kings and Gujarat. But now, with 4.3 crore viewers, Disney+ Hotstar has not only surpassed this but has set a formidable benchmark for future matches.
In an age where digital platforms are changing the way we consume content, this record serves as a reminder of cricket’s timeless charm and the evolving nature of viewership. The amalgamation of technology and the passion for cricket promises many more such record-breaking moments in the future.
