In an era dominated by digital screens, the art of publishing remains a beacon for literary enthusiasts. Among the stalwarts of the Hindi publishing world, one name shines particularly brightly – Aditi Maheshwari. Let us delve into the inspiring journey of this young publisher who has carved a niche for herself in the Hindi publishing realm.
Humble Beginnings:
Starting her journey at a tender age of 14, Aditi was introduced to the world of words through Vani Prakashan Group, her grandfather’s publishing legacy. Little did she know, this adolescent dalliance would chart her path as the bedrock of this esteemed institution.
The Legacy of Vani Prakashan:
Aditi, having imbibed the magic of written words early on, rose to the position of Executive Director of Vani Prakashan, established in 1964. A household name for anyone connected with Hindi literature, this group also prints books for the prestigious Bharatiya Jnanpith established in 1943.
The Evolution:
Credit for ensuring Vani Prakashan’s relevance and prominence in changing times is owed to the Maheshwari family. From Aditi’s grandparents to her parents, the baton was passed on, maintaining its esteemed legacy.
Sisters at the Helm:
July 2013 marked Aditi’s official leadership as she stepped into her role as Executive Director, continuing her grandparent’s vision. Supporting her in this endeavor is her younger sister, Damini.
Embracing Digital Revolution:
Aditi, understanding the digital drift, introduced transformative changes in Vani Prakashan, including the launch of e-books and audio-books, thereby aligning with modern-day readers.
Championing the Mother Tongue:
Aditi emphasized the importance of reconnecting the youth with the Hindi language. Amidst the English-dominant milieu, she passionately sought to rejuvenate interest and enthusiasm for Hindi literature.
Educational Background:
With an academic record spanning diverse disciplines, Aditi has studied English Literature, Management, Social Sciences, and even has a diploma in Public Relations and Advertising. Notably, she also contributes as a faculty at Delhi University, imparting lessons on publishing.
Work Ethic:
Aditi’s dedication to her craft is evident in her unwavering commitment. Be it working till the eve of her wedding or making her way to the office during an illness, her resolve stands testimony to her passion.
Support for the National Education Policy:
Aditi applauds the Government of India’s move to emphasize Indian languages in primary education. She believes this will bolster respect for native languages, often overshadowed by English.
Advocating Hindi Globally:
Beyond her contributions domestically, Aditi is a flag-bearer for Hindi on international platforms. It’s noteworthy that she leads a team where women constitute 50%, reflecting her commitment to not just her personal growth but the empowerment of women in the sector.
Aditi’s journey, filled with passion and determination, serves as an inspiration for many. Her commitment to the Hindi language and her relentless efforts to uplift it in a globally competitive environment are truly commendable.