This year in October, Tata Motors revealed the all-new Safari facelift. The top-of-the-line SUV was launched with a starting price of 16.19 lakh rupees, going up to 27.34 lakh rupees. To boost the sales of the Safari facelift, the company has released a new TVC (television commercial). The TVC showcases all the design elements and features of this new SUV across all its variants.
The new Tata Safari facelift TVC was shared by Tata Motors on their official YouTube channel. It begins with the top-end accomplished variant of the SUV. The video highlights the new design elements of the facelift, including new headlight housing and LED headlights with connected LED DRLs at the front. It also reveals the new connected LED taillights.
The TVC then goes on to shed light on the new features inside the advanced versions of the Safari facelift. The car comes with features such as memory function 6-way adjustable front seats, a two-spoke steering wheel with advanced Tata logos, a 26.03 cm digital instrument cluster, a smart e-shifter, ventilated front and middle row seats, a 31.24 cm Harman infotainment touchscreen system, touch-based HVAC controls, leather upholstery, a 10-speaker JBL music system, a 360-degree camera, ADAS features, and many other new features.
It also showcases different variants of the vehicle, including Adventure, Pure, and Base Smart variants. Each variant comes with its own unique set of features and design elements. The Adventure variant boasts auto headlamps, a terrain response selector, rain-sensing wipers, 250+ voice commands, a small touch screen, a 45W charger, and more. The Pure variant features electrically adjustable rear-view mirror, keyless entry, steering-mounted controls, 10.25-inch touchscreen infotainment screen, 10.25-inch digital instrument gauge cluster, wireless Apple Carplay and Android Auto, a 6-speaker sound system, and a reverse camera.
In terms of powertrain, the 2023 Safari comes with the same powertrain as the previous model – a 2.0L turbocharged diesel engine that produces approximately 170 PS of power and 350 Nm of torque. It offers both manual and automatic transmission options.
The new TVC effectively showcases the upgrades and improvements of the 2023 Tata Safari facelift, making it an enticing offering for SUV enthusiasts.
Summery:
– Tata Motors launched the new Safari facelift with a starting price of 16.19 lakh rupees
– A new TV commercial was released to boost the sales of the Safari facelift
– The TVC highlights the new design elements and features of the different variants
– The top-end variant comes with advanced features such as memory function front seats, touchscreen infotainment system, and 360-degree camera
– The adventure variant includes wooden inlays, auto headlamps, and voice command features
– The base variant features adjustable rear-view mirrors, keyless entry, and wireless Apple CarPlay and Android Auto
– All models come with the same 2.0-liter turbocharged diesel engine with manual and automatic transmission options
