Sundar Pichai: The festival of Diwali, celebrated with much fervor across the globe, sparked a wave of curiosity on Google, as revealed by Sundar Pichai, the CEO of Alphabet and Google. Pichai, who is of Indian origin and understands the cultural significance of Diwali, shared fascinating insights into the global search trends during this festive period.
Global Interest in Diwali:
Sundar Pichai noted an uptick in Google searches related to Diwali worldwide. This surge in interest wasn’t just limited to India; it was a global phenomenon. He highlighted that five specific questions about Diwali dominated these searches, reflecting the world’s growing curiosity about the festival.
Top Trending Question:
Among these queries, the most prominent one was “Why do Indians celebrate Diwali?” This question topped the trending searches on Google during the Diwali period, indicating a widespread interest in understanding the cultural and historical significance of the festival.
Pichai’s Personal Connect with Diwali:
Being of Indian descent, Pichai has a personal connection with Diwali. In celebration of the festival, he extended his wishes through a post on a social media platform (formerly known as Twitter). His message resonated with both those who celebrate Diwali and those curious about the festival.
Interactive Diwali Greetings:
Along with his Diwali greetings, Pichai shared an innovative GIF on Google’s platform. This GIF featured five dots symbolizing the top five Diwali-related queries on Google. It was a creative way to engage with the audience and share the most common questions people had about the festival.
Google’s Dominance in Global Searches:
The use of Google as the primary search engine was evident during the Diwali season. StatCounter Global reports that in October, Google’s market share in global internet searches was an impressive 91.55 percent. This statistic underscores Google’s significant role in disseminating information and connecting people with different cultures and festivals like Diwali.
These insights from Sundar Pichai not only shed light on the global curiosity surrounding Diwali but also illustrate how technology and cultural celebrations can intertwine, bringing people from various parts of the world closer to understanding and appreciating diverse traditions.