Tata Motors has been a significant player in the Indian automotive market for years, and their latest offering, the Tata Harrier, is a testament to their commitment to innovation and excellence. This new luxury SUV is not just a vehicle; it’s a statement, poised to challenge rivals like the Mahindra Scorpio and Toyota Fortuner.
Pricing
The Tata Harrier is attractively priced between Rs 15.49 lakh and Rs 26.44 lakh. This competitive pricing strategy places it squarely in the range of some of the market’s most popular SUVs, making it an accessible luxury option for many.
Points of Improvement
While the Harrier has many strengths, there are areas where it could improve:
- No Petrol Engine Option: In a market increasingly moving towards petrol and hybrid options, the lack of a petrol engine might limit its appeal.
- No All-Wheel Drive: The absence of an all-wheel-drive option might deter those looking for an off-road capable vehicle.
Features We Love
The Tata Harrier stands out for several reasons:
- Size and Presence: Its large size and strong road presence make it a head-turner.
- Feature-Rich: The SUV boasts a generous list of features.
- User-Friendly Technology: It comes equipped with technology that’s intuitive and easy to use.
- Spacious Cabin: The cabin comfortably accommodates five users, making it ideal for families.
Specifications
- Fuel Type: Diesel
- Displacement: 1956 cc
- Cylinders: 4
- Max Power: 167.62 bhp @ 3750 rpm
- Max Torque: 350 Nm @ 1750-2500 rpm
- Seating Capacity: 5
- Boot Space: 445 liters
- Body Type: SUV
- Airbags: 7
Market Positioning
With its launch price of Rs 15.49 lakh, the Tata Harrier positions itself as a strong competitor in the luxury SUV segment, challenging established models like the Scorpio and Fortuner.
Advanced Features
The Harrier isn’t just about looks; it’s packed with advanced features:
- 12.3-inch Touchscreen Infotainment System: A sizeable, user-friendly interface.
- Wireless Apple CarPlay and Android Auto: For seamless smartphone integration.
- Fully Digital Instrument Cluster: Enhances the modern feel of the cabin.
- OTA Updates: Ensures the vehicle’s software is always up-to-date.
- Level 2 ADAS: Advanced Driver-Assistance Systems for added safety and convenience.
The Tata Harrier is more than just a new entry in the SUV market; it’s a bold statement from Tata Motors. With its combination of striking looks, advanced features, and competitive pricing, the Harrier is well-positioned to become a favorite among SUV enthusiasts who seek luxury, performance, and value.
